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Jesse Proudman

Jesse Proudman

President & CTO, Venice.ai, Venice.ai

Personal website

Bio

Jesse Proudman is a technology entrepreneur and digital asset investment executive best known for co-founding Strix Leviathan, a Seattle-based crypto-focused investment management company that applied quantitative research, proprietary technology and systematic trading approaches to digital asset markets. His broader background spans cloud computing infrastructure, enterprise technology and serial entrepreneurship, including founding Blue Box (acquired by IBM in 2015) and co-founding Makara, a consumer crypto investing platform acquired by Betterment in 2022. Strix Leviathan's funds were acquired by Parataxis Capital Management in February 2025. As of August 2026, Proudman serves as President and CTO of Venice.ai, an AI technology company he co-founded in 2024. His career illustrates a progression from cloud infrastructure entrepreneurship into digital asset investment management and now applied artificial intelligence, with crypto remaining a significant chapter defined by building professional, technology-driven approaches to digital asset markets rather than creating blockchain protocols.

Profile at a glance

Country
USA
Status
Active

Work & Project Background

  • Blue Box (acquired by IBM, 2015)

    Co-founder

  • Strix Leviathan (acquired by Parataxis Capital, 2025)

    Co-founder

  • Makara (acquired by Betterment, 2022)

    Co-founder

  • Venice.ai

    Co-founder

Key Contributions

Technology Entrepreneurship

Built and led technology businesses across cloud infrastructure, digital assets and AI, with three successful exits.

Strix Leviathan

Co-founded a professional digital asset investment management company applying quantitative and systematic approaches to crypto markets.

Quantitative Crypto Investing

Helped develop systematic approaches to trading and managing digital asset portfolios using proprietary technology and data analysis.

Trading Infrastructure

Worked at the intersection of proprietary technology, market data and multi-exchange digital asset execution.

Consumer Crypto Investing

Co-founded Makara to make crypto exposure accessible to retail investors through thematic investment baskets.

Timeline

Early 2000s
Built a career in technology and internet infrastructure, developing expertise in hosting, cloud computing and enterprise software in the Seattle area.
2003–2015
Founded and led Blue Box, a Seattle-based cloud technology company providing agile cloud resources to enterprise customers.
June 2015
Blue Box was acquired by IBM. Proudman joined IBM as part of the acquisition, continuing in cloud and enterprise technology.
2018
Co-founded Strix Leviathan alongside Sadie Raney and Nico Cordeiro, building an institutional-grade algorithmic investment management platform for digital assets. Sadie Raney served as Co-Founder and CEO.
2021
Co-founded Makara, a digital asset investment platform offering thematic crypto baskets to retail investors, serving as Co-Founder and CEO.
February 2022
Betterment announced the acquisition of Makara. Proudman joined Betterment as VP of Crypto Investing following the transaction.
2022
Matt McBrady joined Strix Leviathan as Head of Strategy, bringing prior experience from BlackRock and economic policy.
February 18, 2025
Strix Leviathan's funds were acquired by Parataxis Capital Management, a New York-based crypto hedge fund. The transaction combined two actively traded digital asset fund franchises.
2024
Co-founded Venice.ai, an AI technology company, and began building the product.
2025–2026
Venice.ai raised a $65 million Series A at a $1 billion valuation. Proudman serves as President and CTO.
August 2026
Continues as President and CTO of Venice.ai, with a 25+ year track record as a founder and startup executive across cloud, crypto and AI.

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