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Borja Martel Seward

Co-Founder & CEO of Roxom; Co-Founder of Roxom TV, Roxom

Roxom website

Bio

Borja Martel Seward is the Co-Founder and Chief Executive Officer of Roxom, a company building Bitcoin-denominated capital-markets infrastructure. Roxom presents a 24/7 financial environment in which instruments can be priced, traded and settled with Bitcoin as the reference asset. Martel Seward is also a co-founder of Roxom TV, a round-the-clock Bitcoin and crypto financial-media network. He previously co-founded Latin American crypto platform Lemon Cash.

Roxom

Roxom's co-founders are Borja Martel Seward (CEO) and Nick Damico (CTO). The company was publicly announced in 2024 with a reported $4.3 million pre-seed round (dated and source-qualified from original announcement). Roxom describes its mission as building Bitcoin capital markets with global access, 24/7 markets and Bitcoin settlement. Its site navigation includes markets, futures, credit line and Bitcoin income-related concepts; the current availability, regulatory status, supported jurisdictions and product stage of each offering should be confirmed from Roxom's current terms and official materials before publication. Financial instruments denominated in Bitcoin may still introduce exchange, counterparty, leverage, liquidity, custody and regulatory risks. Licenses, executing brokers, custodians and legal entities should be confirmed from current Roxom terms before publication.

Roxom TV

Roxom TV is a media operation — a round-the-clock Bitcoin and crypto financial-media network co-founded by Martel Seward. Editorial and media output from Roxom TV is not a regulated financial product.

Lemon Cash

Before Roxom, Martel Seward co-founded Lemon Cash, a regional crypto-finance app in Latin America. The exact departure date and undated user or funding metrics should be verified before publication.

Profile at a glance

Country
Argentina
Status
Active

Work & Project Background

  • Roxom

    Co-Founder & CEO of Roxom; Co-Founder of Roxom TV

Key Contributions

Co-Founding Roxom

Co-founded Roxom with CTO Nick Damico in 2024 to build Bitcoin-denominated capital-markets infrastructure.

Roxom TV Co-Founder

Co-founded Roxom TV, a round-the-clock Bitcoin and crypto financial-media network.

Bitcoin Capital Markets

Building 24/7 markets, futures, credit and income products denominated in Bitcoin with global settlement.

Former Lemon Cash Co-Founder

Co-founded Lemon Cash, a regional crypto-finance app in Latin America.

Latin American Fintech

Brought Bitcoin-native financial services to the Latin American market through multiple ventures.

Timeline

Pre-2024
Entrepreneurial and investing activity in Argentina and the broader Latin American ecosystem; co-founded Lemon Cash.
2024
Publicly announced Roxom with co-founder and CTO Nick Damico; reported $4.3 million pre-seed round.
2025
Expanded Roxom TV and public positioning around Bitcoin-denominated markets.
2026
Continues as Roxom Co-Founder & CEO and Roxom TV co-founder.

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