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BNB$744.7900-1.00%|XRP$1.3700-2.93%|USDC$0.99981+0.01%|SOL$108.0400-4.17%|TRX$0.32990-0.64%|FIGR_HELOC$1.0640+0.00%|ZEC$1,205.27-9.64%|HYPE$82.8700-5.36%|DOGE$0.08460-3.38%|USDS$0.99992-0.00%|XMR$536.4300+0.71%|LINK$13.0900-2.31%|WBT$82.1000-0.68%|ADA$0.23855-6.11%|LEO$8.9100+0.05%|RAIN$0.01053+2.42%|
NEAR$5.2900-10.43%|XLM$0.19404-4.35%|BCH$272.7200-5.09%|CC$0.12412-2.08%|BTW$1.8000+6.75%|LTC$61.9200-5.34%|USDE$0.99939+0.01%|AVAX$10.5400-4.61%|UNI$7.4100-4.39%|DAI$1.0000-0.01%|SUI$1.0640-5.78%|Executive • Former Chief Marketing Officer of Binance; Transition Advisor in June 2026
Major correction: Rachel Conlan left the Binance CMO role on 15 June 2026. Binance confirmed Eowyn Chen as interim CMO. Rachel's current role is unconfirmed. Do not use the MENA CMO title.
Rachel Conlan is a global brand and partnerships executive who served as Chief Marketing Officer of Binance from September 2023 until June 15, 2026. Binance confirmed that former Trust Wallet CEO Eowyn Chen would serve as interim CMO and that Conlan would support the transition as an adviser. Before Binance, Conlan led global brand and partnerships at OKX and held senior roles at CAA Sports and Havas, including Global Chief Marketing Officer and leadership of Havas Luxhub.
At Binance, Conlan oversaw global brand strategy, partnerships, campaigns and community marketing. Not every Binance partnership began under her tenure; date attribution carefully. Marketing reach and user-growth numbers are company metrics, not personal performance proof. Binance entities, products and regulatory status vary by jurisdiction. Do not call her a Binance founder.
Her post-transition role is not publicly confirmed as of 26 August 2026 and should not be inferred from the stale Bitcoin MENA page. Information last checked: 26 August 2026.
Served as Binance Chief Marketing Officer from September 2023 to June 15, 2026.
Led global brand and partnerships at OKX prior to joining Binance.
Extensive experience in global brand strategy, partnerships and marketing across crypto and traditional industries.
Global Partnerships experience at CAA Sports.
Senior leadership at Havas including Global CMO and Havas Luxhub roles.
Biographical and Independent / formerly Binance milestones
