Soft2Bet is a B2B iGaming platform provider headquartered in Nicosia, Cyprus. Founded in 2015, Soft2Bet is known for its gamification and AI-driven engagement features — differentiating itself through motivational engineering that increases player retention and lifetime value. The company offers white-label casino and sportsbook platforms with a focus on player engagement.
Soft2Bet's platform includes casino games, sportsbook, payment processing, and back-office tools, with a strong emphasis on gamification features like missions, tournaments, leaderboards, and reward systems. The company serves 50+ operator clients across regulated markets.
